AgTerra Insights

We help landowners, consultants,
and ag retailers unlock the power of
data to grow smarter.

At AgTerra Insights, we believe in innovation rooted in real-world agronomy. Our mission is to make agriculture more productive, sustainable, and profitable through intuitive, cloud-based software solutions.

Our Mission: Making Agriculture Smarter

We’re committed to equipping the agricultural community with tools that drive better decisions—from the field to the boardroom. Whether you’re optimizing yields, tracking sustainability, or managing complex agronomic data, we provide precision-built platforms that simplify and streamline the work.

Charles Michell

A business executive with 35 years of experience in Agriculture and Information Technology, Charles has a strong background in Corporate and Supplier Management, with a focus on supply chain, IT, and strategic data management. He has been involved with multiple startups, particularly in the agriculture sector, including Cresco Ag and Local Seed Company. Currently, he serves as an executive advisor and board member for Earth Optics and Omnicrobe

Charles Michell

A business executive with 35 years of experience in Agriculture and Information Technology, Charles has a strong background in Corporate and Supplier Management, with a focus on supply chain, IT, and strategic data management. He has been involved with multiple startups, particularly in the agriculture sector, including Cresco Ag and Local Seed Company. Currently, he serves as an executive advisor and board member for Earth Optics and Omnicrobe

Hamp Boykin

With over 30 years of experience in designing, developing, and implementing technology solutions to address business challenges, I have acquired extensive knowledge across a wide range of technologies, from mainframe computing and client-server applications to web-based platforms. My expertise spans various industries, including Healthcare, Transportation, Hospitality, Insurance, Banking, and Agriculture.